Leanne Wijnsma, A Wildlife, I See That I See That You Dont

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Leanne Wijnsma’s work uses instinct as design, exploring the relationship between freedom and technology through smell design and subterranean explorations. The immersive nature of her work lends itself to an investigation in to human awareness and the impact of new technologies on individual and collective behaviour. Wijnsma is interested in addressing the instinctual within us by creating experiences for our senses, trusting that instinct evokes an inherent truth and freedom of mind through action. Leanne Wijnsma received her MA in Visual Strategies from the Sandberg Institute Amsterdam in 2013. Recently her work has been exhibited at the Science Museum London, Transmediale (Berlin), Biennale Interieur (Kortrijk) and the Beijng Design Week. Wijnsma teaches Communication & Multimedia Design at the University of Applied Sciences in Utrecht. She has won the Award for Creative Technology (2017), is one of the Art&Olfaction Award finalists (2017) and is a Future Emerging Art and Technology associate (2016). She received an e-culture grant from the Dutch Cultural Media Fund to research and develop the Smell of Data in collaboration with filmmaker Froukje Tan.

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