NHL Hulu Stanley Cup Playoffs | Sponsorship Promo
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"Beyond The Ice" is a series of mini documentary vignettes, spotlighting star players from every 2018 NHL playoff team. The promos celebrated Hulu's push into live sports and were included in a national marketing campaign.
Read more about the campaign here: hulu.com/press/hulu-enters-the-rink-with-groundbreaking-partnership/
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