ICC - International Championship Cup Brand Reel

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ICC - International Championship Cup

One of the great projects that you work on in your life time. We knew that the client wanted to move away from big 3d graphics and aim purely at the Instagram generation. We had to work with multi time zones from Singapore, New York and Oregon in the US. The client wanted to push the limit to what most people considered traditional football inshow graphics. With the creative agency One Hundred we developed a brand that was cohesive from opener, Viz graphics to website.

INTERNATIONAL CHAMPIONS CUP - Men’s
A roster of top scorers that includes Cristiano Ronaldo, Zlatan Ibrahimovic, Luis Suarez, Neymar, and Franck Ribéry. This year, it includes 18 of the world’s most iconic and influential clubs, 90 out of 100 of the world’s top-ranked players and all eight of the UEFA Champions League quarterfinalists

International Champions Cup – Women’s
The star-studded event will take place between July 26th and July 29th and kicks off a week-long celebration of soccer in Miami, as four of the biggest men’s teams in the world will also be taking part in the male version of the International Champions Cup. Germany’s FC Bayern will face Manchester City on July 28 and Manchester United take on Real Madrid on July 31.

International Champions Cup Futures
The inaugural International Champions Cup Futures presented by Rakuten brings rising youth soccer stars from around the globe to ESPN’s Wide World of Sports Complex in Orlando, Florida to compete in a truly unique international tournament.The ICC Futures will certainly be an unforgettable event

Client
Kelsey Morrison from relevant sports USA
One Hundred USA
Eric Peet and Laurent Lindstrom
Catalyst Media Singapore
Sandra Dharmawan, Bob Kemp and Rachel Yee

Creative team
Jean-Christophe Danoy, Amelia Peacocke, Daniel Snitzer, Chris Ong, En Wei Tsao, Jaycen Teo, Julia Azron, Matt White, Phill Billmore

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