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Play, download and edit the free video Will Wikipedia Think Your Page Is Notable_ _ ALEPH-GLOBAL SCRUM TEAM .

You want a #Wikipedia page for your #brand, your #CEO, or even #yourself. You know how to tell the #story but aren’t sure if the #page will pass the #publishingmuster.
Your success lies in a single word – #notability.
#Notability is the test #Wikipedia #editors use to decide if a #topic merits its own #article. You need to develop a #case, using only #sources that #Wikipedia recognizes, which explains why the #entry warrants inclusion in a #globalencyclopedia.
#Wikipedia’s requirements are exacting, especially for #pages about living people. You can’t lean on a blue checkmark on #Instagram or a #page on #IMDb. Nor can you use the loftiness of a #client list or #celebrityendorsements. Those #credentials are impressive, but they are unreliable, according to the #Wikipedia powers that be. The #notability gold standard is #mediacoverage and that #encompasses a variety of painstaking criteria.
Criterion 1: The #coverage comes from a #mediaoutlet
The #coverage you cite should come from the #newsmedia. #Marketing and #PRcontent, such as a #news release, your #website, or even the #bio from a speaker’s bureau, doesn’t cut it. You want coverage in #newspapers, #magazines, #televisionshows, #radioshows, #books – this is #Wikipedia’s strike zone.

What about #blogs, #podcasts, and #enewsletters? While these #platforms are part of the #mediaecosystem, they’re generally not high-profile enough to meet the #notability requirements.
Criterion 2: The #outlet is #notable
Not only do the #sources need to be independent, but they should be #notable or part of the #mainstream #media. A #localortradepublication (Think: ARLnow or #PRDaily) is less helpful than a #regional or #national one (Think: The Star-Ledger or #CNN.)
What counts as “#mainstream”? That’s somewhat gray. As a #rule of thumb, the outlet should employ #editors and #issuecorrections when mistakes are made.
Criterion 3: The #outlet is #independent
Your #mediacitations must be #independent of the #page’s #subject. This criterion #rules out anything you #publishyourself. (Sorry, #KindleDirectPublishingauthors.) It also #rules #outsource you might think are perfectly acceptable.
Why #mediacoverage is the gold standard
Here’s the view from #Wikipedia: To be covered in the #media, a #reporter must believe the #topic is important or interesting. The reporter’s #content goes through a review process that traditionally includes #factcheckers, #editors, and even #lawyers.
While #mediacoverage may be a flawed form of #validation, it’s the least flawed one available. Indeed, #Wikipedia worthiness has proven to be such an equitable benchmark that #socialmediacompanies, like #Twitter, may soon use it in deciding which handles warrant a coveted #verificationbadge.
Criterion 4: The #coverage focuses on the #pagesubject
The #mediacoverage must include more than a #mention of your #subject. In other words: Being #quoted once or twice in an #article is not particularly helpful. Being #quotedextensively is better but not necessarily sufficient. What you want is #coverage where your #topic is the #focus.

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