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Whats the Best Way to Help a Customer Make a Decision?

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When it comes to making a decision - or helping others to make a decision - is more information what's needed? Seems like information is everywhere. Sales leaders have to understand the role that information plays in the decision-making process. Especially if you work with technology or have a complicated business model.

The challenge isn't with knowing how to do something, or how to make a particular choice. The challenge is the "want to" - and the possible repercussions once a choice has been made. How can you make it easy to do business with you? Start with where you put your attention. Because where you put your attention is where you will find your results - the decisions that work in your favor!

We all have life decisions to make, and sometimes - in your career, for example - you've gotta help others make decisions, too. Like the decision to hire you. To give you a raise. Maybe even buy your products and services, if you work in sales. For entrepreneurs, every client has to decide to work with you. Decision-making is everywhere - and it's not always easy.

In this video, find out what influences decisions. How decisions are made really looks at the role of information as you make realizations. If you want to discover something new (that's a realization) more info might not be what you need. Rarely are people uninformed about a particular topic, choice or life-decision. Once you know your options, what's stopping you?

Decisions are based on information, but only in a very small way. Realizations come from an understanding of how we (human beings) are wired. Taking in information isn't the same as making a decision. The choice you need to make might be easier than you think - especially when you stop thinking about it so much.

If you've got a tough decision ahead, you don't have to go it alone. More information here: westfallonline.com/coaching

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