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"PRIMA MATERIA" [Transmutation Collection]
More Information: ericjordan.com/transmutations-primamateria/
Artist Announcement: modern.com/post/artist-profile-eric-jordan
Prima Materia Featured on Modern: modern.com

Prima Materia is the first installment artwork from the multi-piece Transmutation Collection – a limited edition genesis augmented reality artwork which marks Eric Jordan’s entry into the digital collectible artwork space. The work explores themes surrounding the initial stages of the alchemical transmutation of the soul and the metaphysics of consciousness. The piece will transcend both the physical and digital realms – coming to life in the collector’s home in fully animated augmented reality. Each NFT drop comes with a physical augmented print and a digital 30-second animated artwork on the blockchain. The Prima Materia motion prints unlock digital layers “beneath the brushstrokes,” revealing the unfolding visual narrative, along with behind-the-scenes process screens. The purchase of the motion print unlocks a redeemable digital token as well…a representation of your support of the artist. This NFT is time and visually stamped, and you can save it or sell it at your own discretion, separate from your physical print. This is a PATRON TOKEN, minted on the most reputable Ethereum blockchain. Made possible by Art House and NFT technology.

ABOUT THE COLLECTION

The Transmutations Collection is a seven-piece series of graphical and animated artworks by futurist artist Eric Jordan which explore the metaphysics of consciousness through an artistic reinterpretation of the universal ancient alchemical and hermetic teachings of self-mastery, reimagined through a neo-futurist lens for the modern era. As symbolism is a technology that links thought-forms across vast planes of existence, the collection aims to encode and reenvision timeless precepts for the transcendence of the phenomenal plane of reality – wisdom handed down across time by masters of the ancient sciences. Each of the seven works of the collection contains an individual part of a journey which will touch upon the different stages of transmutation – the transformation of base levels of consciousness into higher ones – within the context of a vast futuristic realm that is rich in the technology of symbolism.

As the Transmutations Collection is about transcendence of obstacles, the full collection is dedicated to Rachel Jordan, fellow artist and wife of Eric Jordan, whom suffered severe skeletal and spinal injuries in a tragic helicopter crash in June of 2021 in Christchurch, New Zealand while photographing a wedding and remains in the hospital for many months in order to recover and overcome her spinal and bone injuries. All proceeds from the auction of the collection will go towards Rachel’s rehabilitation, as well as to help fund the renovation of a new photography studio and to assist in the establishment of a foundation she is planning to start to assist others.

ART, AUGMENTED 

The Transmutation Collection will be made exclusively available through a partnership between Modern and Art House, who both share a common vision – that the purpose of art is to emotionally move, inspire and spark ideas. Artworks are available in a special three-form format: physical art, augmented art, and digital art (NFT).

More Information: ericjordan.com/transmutations-primamateria/
Artist Announcement: modern.com/post/artist-profile-eric-jordan
Prima Materia Featured on Modern: modern.com

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