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Play, download and edit the free video How to Create a Lead Generation Website.

When learning how to create a lead generation website there are many things that have to be understood, taken into consideration, and worked into the website design in order to increase the success of the website and the efforts of the business owner. In order to understand and learn about how to create a lead generation website, a person has to begin by understanding what is a lead and why a lead is even necessary. In short, a lead is defined as a potential customer who has expressed an interest in a product or service of some kind. There are many different types of potential customers out there, but only a few ways in which they can be identified and contacted. This article will discuss the basics of lead generation, and how to create a lead generation website that works.

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