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DS Automobile - Iris Van Herpen

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With the global launch of the advertising campaign of the New DS 5, the DS Automobile brand asserts its positioning with the alliance of design, technology, refinement and dynamic comfort. A campaign which expresses the notion of the spirit of avant-garde of the brand. A spirit embodied by ambassadors recognized in their fields for their creativity and excellence.

Julien Faure from Jackflash directed two new films with the agency Publicis La Maison about the endorsers. The first film is about Iris Van Herpen, a dutch exceptional stylist and the second film about Dr. Sylvestre Maurice, an astrophysicist who contributed to the invention of the Curiosity Rover on planet Mars.

A young fashion prodigy, Iris Van Herpen is a creative mind that stands out in the world of high fashion. From her early beginnings she’s always explored all the possibilities to give birth to her collections which have always pushed the limits. Her curiosity, her experimental approach and her interest in other artistic domains have allowed her to march her own way. Her unique creations is marked by unusual fabrics, new technologies and by the spirit of avant-garde.


Client. DS Automobile 

Chief Executive Officer. Yves Bonnefont

Vice President Global Sales and Marketing. Arnaud Ribault
Head of Marketing. Jules Tilstone

Agency. Publicis La Maison

Chief Creative Officer. Anne De Maupeou
Copywriter. Gaetan Du Peloux

Art Director. Youri Guerassimov
Copywriter. Paul-Emile Raymond

Art Director. Adrien Mancel
Account Director. Alice Boulard
Account Executive. Kevin Fossier

Production Company.
Director. Julien Faure

Executive Producer. James Hagger
Production Manager. Aurélie Chevalier
Production Assistant. Felipe Bernard
Director Of Photography. Damien Steck
Director Of Photography. Julien Petit
Sound Engineer. Aymeric De Tapol
Make Up Artist - Hair Stylist. Chantelle Pitt
Editor. Romain Boileau

Grading. Julien Faure

Mix. Kerwin Rolland & Matthieu Choux
Music : Kerwin Rolland & Alexandre Gardon

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