Data Self-Sovereignty: Joe Mandese, Shane Ankeney, and Bob Perkins
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Moderated By Joe Mandese, Editor of MediaPost with Shane Ankeny CEO of Havas Media and Bob Perkins, President of BritePool. MediaPost is the bible of the advertising and media business, and a pro-transparency publication to boot - as the only trade entity in our industry which is explicitly not “pay for play.” Joe Mandese is the Dean of MediaPost. Shane Ankeny is a powerful pioneer in meaningful media at Havas Media. Bob Perkins is a legendary direct marketer who is bringing his wits to the problem a post-cookie world. Subjects include consumer information power, transparency, permission, data authority and control, self- ownership, consumer awakening, needs of society, complexity and education, re-targeting, ethical transmission of data, regulation, verified supply chains, codification, risk mitigation, and value exchanges.
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