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Storvo’s drop a collection to support human rights Respect is above all a right. All people has the right to adequate clothing as recognised on the universal declaration of human rights.
Respect is a exclusive collection by Storvo that’s also a inclusive collection. Buy a piece of the collection to donate an equal peace to someone who need it to keep it warm during the winter, a person who is a homeless situation on the streets of Sao Paulo, Brazil.
It’s a collection about streetwear in it’s essence. To launch the campaign Storvo released a video quoting an american poet Maya Angelou who get notoriety during the civil rights movements in the 60’s and also shows the word ‘respect’ in differences languages of the world. The music in the Storvo’s promotional video is from an brazilian musician Rodrigo Brandão that donated the rights of the song Laroiê to be used in the campaign.
Storvo is a disruptive way of thinking, going against the norm.
Concept: Fernando Marar
Creative Direction: Fernando Marar, Rodrigo Barbosa
Film Director: KVPA
DOP: Daniel Santi CEARÁ
Photography: Gustavo Felipe
Copywriter: Rodrigo Barbosa
Art Director/Designer: Fernando Marar
Illustrators: Rani Assal, Fabio Vido
Models: Bruno Komodo, Davi Teiú
Soundtrack: Larioê - Rodrigo Brandão
Client Approval: Renato Guidolin
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