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Play, download and edit the free video BRIONI Bespoke FW19 - Episode 05.

Alto Piano has been asked by Brioni to conceive and produce the new Brioni Bespoke Fall Winter 2020 digital campaign.

We tried to emphasize the uniqueness of the experience: What does a bespoke garment mean?

We thought of a light, playful and appealing tale. We enjoyed revealing the different stages of production of a tailor-made garment using different techniques such as the stop motion and motion graphics alongside with illustrations and collage still- lifes of products and components.

The result is a unified video divided into different episodes with a decidedly dynamic and interesting character.

Brioni.com

Project: Brioni Bespoke Fall Winter 2020
Concept & Development: Alto Piano
Director: Matteo Frittelli
Photographer: Agostino Osio
Production: Tania Caporaso
Production assistant: Federica Signoriello
Stop motions: Nicolò Lombardi
Video editor: Andrea Favia, Alessandro Cerretelli, Alessandro Passamonti, Fabrizio Farroni
Illustrations: Giacomo Agnello Modica
Music: Carlo Gizzi
Photo editor: Marco Dabbicco
Client: Brioni

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