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Play, download and edit the free video Asheville Tea Company.

Much like our live-action video work, we also take a narrative approach to our stop-motion projects as well. Finding the story, no matter how big or small, is the single most important focus.

Asheville Tea Company came to us for a video to show off their new packaging, as part of their big announcement that their teas would soon be available for purchase in local grocery stores.

The angle that we took is simply within the name of the company, Asheville. The Blue Ridge Mountains are where they source their natural ingredients, which really sets them apart. So, we embraced that. We used actual botanicals that you would find in their teas, and created a mountain set from which the flowers emerge!

Fun fact: the most difficult part was getting the tea boxes to lay down and come back up. We made a mini lever of sticky tacky and cardboard that hid behind the boxes as they were lowered and raised. It was extremely tedious, but it was so worth it.

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