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Play, download and edit the free video Virtual Reality - Direct Mailing - Volkswagen Tiguan - 2016.

In 2016 we did this Virtual Reality application for the Volkswagen Tiguan market launch. It has been, at that time, not only one of the most spectacular VR worlds brought to consumers so far, it also had the very first virtual test drive of a Volkswagen car. The application was used as part of a nationwide mailing campaign and achieved a tremendously outstanding conversion rate. The showcase movie has been rebranded from card-emotion to innovation.rocks after the agency´s merger with innovation.rocks. Follow up projects for other Volkswagen cars including the New Amarok are still in use.

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