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Play, download and edit the free video National Day: The Day Before - Case Study Video.

While the whole nation geared up for 9 Aug with ads about the big day, we made a film about 8 of Aug instead. And aired it ONLY on 8 Aug, we manage to rally Singaporeans to celebrate National Day on a day that has nothing to do with National Day.

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CLIENT: HEINEKEN ASIA-PACIFIC, ASIA-PACIFIC BREWERIES SINGAPORE

AGENCY: GOVT Singapore
Executive Creative Director: Aaron Koh
Creative Director: Kevin Poh
Art Director: Joan Chong
Copywriter: Nicole Sze
Business Director: Leon Lai
Account Manager: Charisse Cham
Account Executive: Jayne Rajendran

PRODUCTION HOUSE: TheMomentum
Set Production: Chris Koh
Lighting Designer: Roadie
Video Production: TheMomentum
DoP: Kelvin Chew
Producer: Joshua Tan
Director: Kenny Ong
Post-Production: TheMomentum

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