VIDEO DESCRIPTION:

Play, download and edit the free video LUX | Born This Way.

Born This Way is our latest production for LUX and the hero piece for the #IStandWithCaster campaign. Created in partnership with agency Wunderman Thompson Singapore, and directed by our sister company, animation powerhouse Le Cube, the film is centered around the struggle of athlete Caster Semenya in her bid to be allowed to compete in her favored events at the major athletics tournaments.

The action-packed cel-animated film also features the incredible capacities of professional athletes around the world, comparing them to real-world superheroes through a dynamic and fluid piece.

Download, play and edit free videos and free audios from LUX | Born This Way using RedcoolMedia.net web apps