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Play, download and edit the video Jack Daniels - FIRE Dir. Nate Camponi - Picture North Productions.

Jack Daniel's celebration of their trusty Distillery Staff who also serve as their own Fire Brigade. inferno s and Old Fashioned Rye are a great visual mix.
Collaborating with Picture North + Dir. Nate Camponi. was like putting the 'Band' back together to make new work.
Cinema, terrestrial and social campaigns are all coming to your screens soon.

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