VIDEO DESCRIPTION:

Play, download and edit the free video Crypto Explainer Video.

Getting a new idea off the ground is hard, especially when you can’t see the physical product, let alone an idea entirely based on code. The founder of Carter coin briefed us to create a concept that would explain how the new tokenised technology will work and the possibilities it will create.

We came up with the idea of telling the story from both sides of the coin, this created a narrative that could explain the negatives with traditional banking on one side setting the scene to explain why benefits of the coin on the other.

The videos graphics were originally designed and adobe illustrator using isometric grids and then remodelled in Cinema 4D to enable us to create dynamic moves in animation that wouldn't have been possible in 2D without losing the fluidity of the motion in the animation.

Learn more about how we move brands at motionstory.com.au

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