DXD / HEALTHY LIVING CAMPAIGN / ZUMO ARACNIDO
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Disney summoned us to carry out a campaign that would encourage healthy living, through micro contents that present in an entertaining way, simple cooking recipes that children can prepare at home. To do this, each recipe should be linked to a Disney XD character and its features. What kid wouldn’t want to try the smoothie that gives so much power to Hulk or the Spider-Man juice? For this campaign, we developed a collage-illustrated graphic universe, and the animation included 2D/3D, Stopmo and live footage.
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