ServiceNow: Three-tiered Animations
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2019. ServiceNow
Working with ServiceNow’s in-house team, we’re turning the company’s vector-illustration style into lively animations across three tiers. Based on the client’s creative direction, we developed an animation system for creating different kinds of videos in the same visual language. This allows us to create quick but spot-on animations for third-tier videos and high-end animations for ‘hub’ and ‘hero’ content. We’re responsible for editing, storyboarding and illustrating the scripts for these videos—and of course for putting everything in motion through After Effects. We’re also looking after the soundtrack for their animations by arranging the music, sound effects and recordings.
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