VIDEO DESCRIPTION:

Play, download and edit the free video Proof Challenge.

How do you crowdsource extraordinary ideas to redesign the outdated DoD hazmat suit?
Our naming and branding approach was tailored to attract our client’s target solver groups. It was supported by a custom produced video which showed a potential prototype chembio defense suit in action. We also designed and developed a fully branded Challenge website to explain the Challenge judging criteria, prizes, and timeline, while collecting registered users and official Challenge submissions.

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