Motorola ONE Action Sizzle
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Motorola launched the new ONE line of phones in the summer of 2019. This was a massive rollout, complete with a multi-phase social media campaign and TV commercials to be released internationally. I worked on 2D animation and compositing, but my biggest contribution was the creation of a toolkit system that can facilitate localization in multiple languages in different formats and aspect ratios. The challenge is to create editable text inputs that can accommodate the unique type animation style that would work in multiple languages that this campaign requires. Basically everything you see that isn't 3D render is editable by the client to fit their needs. It was a lot of work, but really fun to make.
Produced with Los York in 2019.
losyorkfilms.com
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