Mazda Launch - Real Time Car Tracking 3D Mapping
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Innovative automotive manufacturer Mazda commissioned LuminaMotion to produce a spectacular Multimedia Show for the 2019 Launch of their All-New Mazda 3.
The Show included Real-time car tracking mixed with 3D mapping. Our goal was to impress the audience by mixing real rotation movement with digital illusion, where the Mazda 3 was seemingly assembled right in front of their eyes, blurring the lines between digital and reality.
This is a newly released technology that mixes real-time rendering technology with object tracking, render videos in real-time and fits them with a 3D-mapped moving object.
Creative concept, audiovisual, technical, engineering and execution of this project by @luminamotion_official
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