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Play, download and edit the free video Live streaming Tips Every Content Marketer Needs to Hear From Expert Hosts _ ALEPH GLOBAL SCRUM TEAM.

How many times a day does your #phone ding to #notify you someone is “live?” As I sat down to write this article, I found myself struggling to resist the siren of six #livestreamnotifications.
#Datascience. #Goatfarming. #Cybersecuritytrends. #Parentinggirls. #Fastgrowthcompanies. #CreatingbetterPowerPointslides. There’s a #livestream for everything that interests me (and probably everything that interests you, too).
#Livestreaming isn’t a new #technique, but it’s experiencing a surge in popularity.
What’s behind the surge?
It’s easy to understand why the #streamingoflivevideo is now like a flood. #Livestreams are relatively #inexpensiveandeasytoproduce. The tap of a button on a #mobiledevice is all it takes #togoliveonmultipleplatformsatonce.
Among its #biggestbenefits are the human connections enabled, requiring relatively few new #skills required. As we all participated in or led more #videocalls during the #pandemic, our comfort level in front of a camera has risen.
The #pandemic changed #livestreams’ course
Before the #COVID19pandemic drove many people to #workfromhome, #livestreaming often occurred as an add-on to in-person events. And it often came with a #highproductionvalue.
A #LouisVuittonLivestream presentation of a collection at the Louvre #attractedthousandsofviewers. A #LinkedInLive with #Marketerstalkshow on the expo hall floor of #ContentMarketingWorld gave those who couldn’t enjoy the #content in person a peek at what they were missing.
But #duringthepandemic, #livestreaming became the source of personal connection and #interactionwithaudiences – without all the #highproduction fuss.
#Standingout takes #strategicthinking
The downstream effect of all this creative #livestreaming activity: The #competitionforattention is fierce. But #marketers still can #standoutinthestream with the #rightstrategy.
#DorieClark, strategy consultant and executive coach who teaches at Duke University’s #FuquaSchoolofBusiness, hosts a popular show called #BetterforNewsweek on #LinkedInLive.
Dorie’s professorial experience helped her set an effortlessly #educational yet #conversationaltone for the #interviews with #businessleaders on topics that help #entrepreneurs and other #professionals #boosttheirskills.

Let it flow on #morethanoneplatform
#ChristophTrappe, author of Going Live: #LivestreamYourPodcasttoReachMorePeople, turned his #BusinessStorytellingPodcast into a #livestream and goes live several times per week on multiple channels.
He believes #livestreaming is “#waymoreauthentic” than scripted video and advises streamers to keep things #candidandconversational. “If you’re going to read a script on the #livestream, just email it to me,” he jokes.
Initially, #Twitter performed best for Christoph, leading to hundreds (and sometimes thousands) of #views per episode. But when he added #Amazo Live to the mix he started routinely seeing 1,000 to 4,000 #viewers per #livestream episode.

#Aleph Technologies specializes in providing hands-on classroom-based and onsite IT #certificationtraining courses taught by expert instructors with practical industry experience. Classes span focuses on Business Analysis, Health Insurance & Systems Domain, IT Project Management, and IT Services with emphasis on #Certified #SCRUMMaster, #ScaledAgile #Certifications in Dallas and leadership roles in #Agiledevelopment. Since 2000, over 3000-course participants from more than 100 organizations across the globe have enhanced their skills through intensive, applicable exercises and education.

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Reap the benefits of #Aleph Technologies’ expertise applying #Agile methods and solutions. We will be your guide and mentor through your business’s #Agile transformation and align you with a trajectory of growth that maintains strategic priorities. The benefits of an #Agile transformation include dramatic improvements to delivery effectiveness, shortened time cycles, and heightened responsiveness to change. Work in tandem with #Aleph Technologies to develop a practical plan of action, #implement necessary changes, and move your company to new heights with a culture of learning, innovation and growth throughout your organization.

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