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Play, download and edit the free video Introducing the New Sally Beauty!.

Sally Beauty Holdings, Inc. (NYSE: SBH) announced today the launch of its new brand campaign as the expert leader in hair color, hair care and nail care. The relaunch is underscored by the brand’s new motto, “Unleash Your PROtential:” a call to action communicating to customers that Sally Beauty is committed to empowering beauty enthusiasts to achieve salon-quality results from the comforts of home. For the first time, Sally Beauty is promoting its brand relaunch with national media and market activations throughout the fiscal year.
“For the last five decades, Sally Beauty has provided customers with top-quality products so they can be their own ‘pro’ at home,” said Chris Brickman, Chief Executive of Sally Beauty Holdings. “We’ve evolved from a single-store in New Orleans to a global operation comprising more than 5,000 locations. We are proud to launch a new era here at Sally that reaffirms our authority in the hair and beauty industry.”
To view the multimedia release go to:
multivu.com/players/English/8496851-sally-beauty-unleash-your-protential-campaign/

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