Glass || 1x1 Promo Pitch Piece
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My first project for bpg Advertising (bpgagency.com) was to create a CG promotional piece as part of the agency's pitch to win the marketing campaign for M. Night Shyamalan's Glass.
There are definitely things I would've loved to have improved and this was never officially used in the final advertising push, but it was really fun to make and Universal Pictures ultimately awarded the campaign to bpg.
Cinema 4D was used to create the CG glass and slow-motion shattering simulation. Additional animation was created for the "hero" pieces of glass featuring our three main characters from the Unbreakable trilogy. Chromatic aberration, lens flares, grain, etc. were applied with After Effects.
Creative Director: Steve Isaacs
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