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Desperados. Social Ads 2020. Directors Cut.

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Heineken Brands. 2020.

We kicked-off this project in February 2020, and we helped Heineken to bring to life an immersive ad for their social campaign. Then the pandemic hit, but it didn't stop us, we kept pushing until we got this far. Due to ads requirements, the film was modified to fit their media, but this was the original Master file we delivered.

Agency: We Are Pi
Creative Direction: Juan Behrens, Sebastiaan Bek, We Are Pi.
Animation Direction: Oscar Sobrino.
Art Direction: Aljen Hoekstra.
Production: Anouk Urban, Thymo van der Vlies.
Animation & Motion Design: Pier Motta, Aljen Hoekstra, Bas Krol, Adriel Delgado, Oscar Sobrino.

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