Beyond Sausage arrival to Europe - Surprise Delight Campaign
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Beyond Meat partnered with Vexquisit to capture the German soccer fans' first taste of the Beyond Sausage to pre-seed to media and share on social media leading up ANUGA (World's largest food fair). Our friends at Beyond Meat came to us with a defined brief, which was our guide to meet their goals through a 60 seconds spot. Plus a 30 and 15 seconds cutdown.
As the Beyond Sausage® arrives at the public market in Europe.
What happens when unsuspecting german soccer fans try the sizzling Beyond Meat's Sausage? Their reactions were priceless, see for yourself!
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SCOPE OF WORK
Live-Action Production
Audio & Video Editing
Cinematography
Art Direction
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CREDITS:
DIRECTOR & PRODUCER Roxy Vélez PRE PRODUCER Hendrik Hassel CINEMATOGRAPHER 1 Marc Lontzek CINEMATOGRAPHER 2 + AUDIO RECORDING Christian Plän EDITOR Marie Izard COLORIST Marc Lontzek
HOST Christin Quander SOUND ENGINEERING David Heidrich SOUNDTRACK Speed Test by Barrie Gledden & Chris Bussey. Licensed by Audio Network
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