Kwabenas Youth Basketball Training
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Social Media Marketing Video | Kwabena Brenya provides a low cost youth basketball training service. Kwabena came to us after deciding he wanted to publish a brand awareness video to market his business through various social media platforms. We sourced information from him about his service's unique value proposition and what parents who were currently paying to have their children enrolled in his service have shown that they value. It was immediately evident to us that what his current customers valued was their kids getting immersed in the energetic nature of the training sessions. We developed a plan to capture footage during one of Kwabena's training sessions. We wanted to get visuals that represented how exciting it is to participate. In one shoot day we captured the visuals we needed, and then went on to construct a high-energy video in post-production that communicated children being active and having fun.
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