What is Proptech? ft. Gil Sperling - REMS Miniseries EP4

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realestatemasterssummit.com/podcast/gil-sperling/

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Gil Sperling is a Performance Marketing expert and the CEO of Flow, a proptech platform that is shaking up how people rent and live. Proptech is just a fancy term for the application of information technology and platform economics to real estate markets, an imminent evolution we are all aware of. With a background in software engineering, Gil has always worn entrepreneur shoes. He founded many startups, some of them being sold to big multinationals like Publicis.

On this Real Estate Masters Summit Podcast episode, Gil brings us up to speed on the marketing trends and shares the story around the creation of Flow, helping developers and Real Estate agencies, bringing in behavioral economics to make the entire renting process more affordable, more transparent, and more seamless.

Quotes to put on your pocket:
- “Proptech is evolution, not revolution”

Connect with Gil:
LinkedIn: linkedin.com/in/gilsperling/
Flow Website: flowliving.com/
info@flowliving.com

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