Time Spent On Video Streaming Apps Increased By A Third During Lockdown
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The amount of time people spent on video streaming apps increased by almost a third during lockdown.According to Virgin Media, people in the UK spent 32% more time on Netflix.Meanwhile, the number of people watching Youtube rose by 16%.This is likely a result of more people staying at home because of the coronavirus pandemic.Traditional TV viewing also so an increase, with people watching news channels for an average of 25 more minutes a day.As schools across the country closed, people spent five hours more watching kids TV channels such as Nickelodeon.The return of professional soccer leagues in May resulted in a massive increase in viewership.Dortmund’s match against Bayern Munich on May 26 saw viewership increase by 111% compared to their last match in November."Whether tuning in to the latest news or catching up on favorite movie or TV series, our customers have been glued to their television sets throughout lockdown," David Bouchier, Chief Digital Entertainment Officer at Virgin Media
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