Ray-Ban: Now You See - Spot
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We created a live-action spot for Rayban's eyeglasses. With this concept, we wanted to capture the essence of how the iron fillings react and move when interacted to other matters. We carry on the idea of abstraction by filming with a macro lens by shifting the focus in each shot to highlight the concept of clarity when wearing Rayban's eyeglasses.
Jiyun Lee: jiyunleedesign.com - 3D modeling, lighting, and texturing of the Rayban glasses
Minji Choi: meenzy.work - design/color correction
Waranya Chuencheevit: thewaranya.com - editing/animation
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