New Balance Science Behind the Science

New Balance Science Behind the Science

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This teaser animation for New Balance’s new campaign was the ultimate mixed media project. I supervised the compositing in AE of live action, 3D, and stop motion to create this never ending tunnel moving through spaces that define the “Science Behind the Science” of New Balance.

Compositing: Lili Boisrond, Siqi Xu, Ray Lux
3D animation: Ray Lux
Creative Director: Aaron Baumle
Production Company: Transistor Studios

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