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FAB Living Poster Campaign

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FAB living poster campaign.

For the upcoming edition of the Festival of Animation Berlin we developed an AR poster campaign with @artiviveapp . The idea was to create an unexpected experience with a great active involvement factor by adding fun characters and animation. In addition festival followers are asked to send their poster recordings to the festival team, creating high engagement and buzz on social media.

Join the fun and find the posters all over Berlin!

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